An Autism-Focused Indoor Play Franchise
We Rock The Spectrum began with one mom’s personal experience with having a child diagnosed with Autism Spectrum Disorder. She saw the need for a space where her son could be who he is, safely and unapologetically. Soon, other families began approaching Founder Dina Kimmel about starting a gym in their own community – and We Rock The Spectrum Franchises started to bring safe play spaces to kids worldwide.
The US Centers for Disease Control and Prevention estimate that 1 in 68 children in the United States, making our sensory-safe play space mission more relevant than ever.
Creating Opportunities to Connect with the Special Needs Community
Being a gym for all children provides a unique business opportunity – this allows franchisees to market to a much larger community than most typical gyms can reach. In addition, We Rock The Spectrum’s established reputation provides an excellent opportunity to create partnerships with numerous companies and non-profits that are also centering inclusive spaces for all children.
Fun and Physical Activity for Kids with Autism
The way children on the autism spectrum experience typical indoor playgrounds can be overwhelming, and sometimes negative. We Rock The Spectrum’s gym equipment, spaces, and gym staff are all created with the utmost care for providing sensory-safe play for children who have sensory processing disorders.
These changes to the play environment mean that neurotypical children will also find their visit to a We Rock The Spectrum gym fun and stimulating! Our specially-designed equipment provides a safe and fun indoor playground for ALL kids.
How to Open Your Autism-Friendly Indoor Gym
We Rock The Spectrum has developed a sophisticated and friendly franchisee training program, to help new owners secure a storefront space, assemble equipment, begin digital marketing, and hold a grand opening celebration to introduce the new gym to the community.
Our gym owners enjoy the support of our corporate and marketing teams, while putting their own personal spin on the classes and events offered by their new business.